9 Most Common Mistakes on the World Wide Web cont.

A Poorly Defined Web Strategy - Developing a web site to raise your organization's profile, garner constructive feedback, and track customer preferences and tendencies are all components of a good web strategy. Getting on-line "'cause everyone else is" is a bad web strategy. Take the time to clearly map out your objectives before you start in on construction of your site.

Too Many Bells & Whistles - Flash, streaming video, high definition graphics, background music, animation… the visual and audible choices are endless. But, all too often, it's the sizzle without the steak. And worse yet, visitors will bail out without seeing or hearing them if your site takes too long to download.